![]() Spielberg’s new iteration, distributed by Disney’s 20th Century Studios, generated largely positive reviews from critics, earning a 93% Certified “Fresh” Rating on Rotten Tomatoes. The musical launched on Broadway in 1957 and has been revived a dozen times in the decades since. The Sharks and the Jets are in the midst of a struggle for control of the Upper West Side of the city, making Tony and Maria’s love forbidden. ![]() Tony, a young white boy with ties to a gang called the Jets, and Maria, a young Puerto Rican girl with ties to the Sharks gang. “West Side Story” tells the tale of love-struck teenagers from two different social classes in New York City during the 1950s. The film wasn’t able to grab middle America, and it didn’t seem to have that great of a penetration into the Latino community.” ![]() “The markets that have done the best have been New York and L.A. “Sounds like a write-off to me,” said Eric Handler, media and entertainment analyst at MKM Partners. Its production budget was around $100 million, not including marketing costs. In its first three weeks in cinemas, the adaption of Leonard Bernstein and Stephen Sondheim’s Tony Award-winning musical, has captured just $36.6 million in global ticket sales. Despite rave reviews, Steven Spielberg’s “West Side Story” has failed to gain traction with audiences at the box office.
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